A transport company that says Toronto is blowing $25 million by rejecting its bid to haul garbage is taking out ads to persuade councillors to accept what it’s offering.

The newspaper and radio ads will run Monday, the first day of a two-day session at which council will decide on awarding a 10-year contract to truck waste to the Green Lane landfill near St. Thomas, Ont.

The works committee has recommended awarding the contract to Verspeeten Cartage Ltd., which bid $132 million. That was after city staff had disqualified a bid from ECL Carriers, which said it could do the job for $107 million.

Gregory Rumble, who heads ECL’s parent company, Contrans Income Fund, says his firm should not have been rejected. “We feel we have been disqualified unfairly and it’s going to cost the taxpayers of the City of Toronto $25 million over the next 10 years. That’s a lot of money to be thrown to the side.”
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